Celebrates where out and about at the launch of Rap Mogul Pharrell new business venture into Alcoholic beverage which goes by the name Qream . The milky substance is described as "light but still packs a punch" .Tastemakers and celebrities like Swizz Beatz, Russell Simmons, Jay-Z, and Selita Ebanks came to sample the yummy drink. More pics from the event after the jump .
designing brothers Dee & Ricky
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